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Empowering Your MSP Business to Grow and Prosper—One Post at a Time

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The Ultimate Guide to Success in Managed IT Services

What are the fundamentals to building a profitable managed IT services business? Keep reading to discover the four key ingredients for success.

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Explaining "The Cloud" to Your Clients [VIDEO]

Posted by Meaghan Moraes on November 12, 2018

How-to-Explain-the-Cloud

When it comes to solving the IT concerns of small- to medium-sized businesses (SMBs), “the cloud” is now a glaring contender. You’ve probably heard that the cloud has revolutionized business operations—because digital transformation is driving businesses to use multiple environments across on-premises and cloud. Yet, while it remains an industry buzzword, it’s not simple to explain what the cloud is to your prospects and customers that likely have many unanswered questions.

By clearly defining “the cloud,” demystifying common cloud misconceptions and offering recommendations for MSPs, this next video in our Explaining IT to Your Clients series will help guide you through those client conversations.

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Topics: Video, Explaining IT Series, Cloud Computing

Explaining "Phishing" to Your Clients [VIDEO]

Posted by Meaghan Moraes on October 8, 2018

Explaining Phishing to Your Clients

It’s National Cyber Security Awareness Month, and this week’s theme is all about security knowledge and education. Security education is key to keeping businesses and employees safe from cyber threats. In honor of this, our next video in our Explaining IT to Your Clients series will help you approach conversations with clients around one of the most pervasive threats facing their business: phishing. Tune in now to learn how to explain phishing to your clients and help keep them protected.

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Topics: Cybersecurity and Threat Management, Video, Explaining IT Series

Explaining “IT” to Your Clients

Posted by Meaghan Moraes on September 7, 2018

Explaining “IT” to Your Clients

When your profession is managing IT for your clients, you’re expected to know the ins and outs. You’re the expert, right? You’re the thought leader, the support system. But “IT” is a broad term.

Apart from your job title, how do you actually showcase your IT expertise to clients in a way that gets their buy-in, their trust, and their business long term? It’s all in the way you communicate.

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Topics: Business Development and Growth, Remote Monitoring and Management, Explaining IT Series

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