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Why MSPs Should Avoid Security Scare Tactics this Halloween: The Weekly Byte [VIDEO]

Posted October 29, 2018by Brandon Garcin

The Weekly Byte Episode 116

When selling cyber security, MSPs will often attempt to “scare” their customers into purchasing a new solution—but the reality is that these tactics can end up doing more harm than good. Tune into this episode of The Weekly Byte to discover why you shouldn’t try to scare your clients when it comes to security (and what you should be doing instead)! 

The Weekly Byte is a video series that provides quick, digestible tips and best practices designed to help your business be successful. Get in touch with us via the comments section below if you have any questions about today’s episode or have ideas for topics you’d like to see covered in the future.

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Brandon Garcin is Continuum's Director of Content Marketing, and is responsible for the creation and execution of a variety of resources designed to win new business and support existing customer accounts. He has authored more than a dozen eBooks which have generated thousands of downloads, and has consulted with hundreds of Continuum partners to help improve their marketing and lead generation efforts through website optimization and content development. Brandon is also the host of The Weekly Byte, a video and audio series produced by Continuum that provides quick, digestible tips and best practices that MSPs can use to help their business succeed.

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