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Empowering Your MSP Business to Grow and Prosper—One Post at a Time

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Featured Post

The Ultimate Guide to Success in Managed IT Services

What are the fundamentals to building a profitable managed IT services business? Keep reading to discover the four key ingredients for success.

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Stock Photography Do’s and Don’ts for Your MSP Website: The Weekly Byte [VIDEO]

Posted by Brandon Garcin on September 24, 2018

The Weekly Byte Episode 58

Your website needs to have the right blend of copy, visuals and interactive content in order to attract and convert visitors—and when used properly, stock photography can play an important role in the imagery you’re using on the web. In this episode of The Weekly Byte, we explore several do’s and don’ts when it comes to leveraging stock photos on your website!

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Topics: Sales and Marketing, Website Optimization and Design, The Weekly Byte

The MSP's Guide to Getting the Right ROI from Industry Conferences

Posted by Lily Teplow on September 21, 2018

The MSP's Guide to Getting the Right ROI from Industry Conferences

The right industry conference can be a game changer for your business, and when done the right way, it can present a goldmine of opportunities. However, with so many conferences and events taking place these days, it can be difficult to know where to spend your time and how to get the right return on investment (ROI).

In this post, we’ll dive into what to do before, during, and after industry conferences to ensure you’re making the most of your time. Also, with Navigate 2018 fast approaching, we’re offering a few special tips for our partners and attendees.

 

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Topics: Business Development and Growth, Events

How to Turn Your Business Into a Resilient One

Posted by Arnie Bellini on September 20, 2018

How to Turn Your Business Into a Resilient One

You’re in business to make money, but that’s not the only reason you started this professional adventure. Maybe you’re looking for a way to create a legacy to pass on to your family, or you’re hoping to fund your retirement. Maybe your business is helping you send your kids to college, provide a better lifestyle, or help you fund your favorite hobbies.

Whatever your business does for your life, being resilient in business makes it all work. Our industry changes so quickly that it can be hard to predict and stay ahead of changes, but business resiliency is the key to meeting and exceeding your business goals.

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Topics: Business Development and Growth, Navigate 2018

Why MSP Technicians Need a Good User Experience (UX)

Posted by Sarah Crosby on September 19, 2018

Why MSP Technicians Need a Good User Experience (UX)

In my previous blog post, I gave you a brief history of user experience (UX) and why it’s important to think about, especially for MSPs. Whether we realize it or not, UX impacts our daily tasks and lives—and a good or bad UX can directly affect how efficient you are in servicing your clients.

As part of the UX team at Continuum, we constantly assess and examine the day-to-day tasks an MSP technician must perform to support his clients. We’ve made a commitment to dissecting each interaction between MSP and machine, so that we can optimize both their experience and daily productivity. Essentially, our goal is to help our partners better solve their clients’ issues. We’ve conducted research and gathered feedback, translating it all into new features and optimized workflows in our ITSupport Portal. This new user experience is designed with efficiency in mind—see how it can help you better tackle your ‘to-do’ list in the examples below.
 

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Topics: Service Delivery and Operational Efficiency, User Experience

5 Things Everyone Gets Wrong About Anti-Virus

Posted by Migo Kedem on September 18, 2018

5 Things Everyone Gets Wrong About Anti-Virus

It shouldn't be news to anyone that cyber threats are on the rise. As advanced hacking techniques continue to proliferate in the wild, the requirement to have an effective security solution has never been more pressing.

With the market awash with vendors making bold claims, and news stories making even bolder headlines, it can be hard to separate the fact from the fiction. If you're new to offering endpoint security, here are five basic things you need to know to ensure that you get right about the options available.

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Topics: Cybersecurity and Threat Management, Navigate 2018

On-Page vs. Off-Page SEO: Which is More Important? | The Weekly Byte [VIDEO]

Posted by Brandon Garcin on September 17, 2018

The Weekly Byte Episode 69

There’s no denying the value that an effective search engine optimization (SEO) strategy can bring to your marketing and sales efforts—but should you be spending more time focusing on on-page or off-page SEO? In this episode of The Weekly Byte, we explain the difference between these two tactics and explore whether one is more valuable than the other as you look to boost your lead generation efforts!

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Topics: Sales and Marketing, The Weekly Byte, Inbound Marketing, Search Engine Optimization

The Best Pieces of Advice for Growing MSPs

Posted by Lily Teplow on September 14, 2018

The Best Pieces of Advice for Growing MSPs

If you’ve been on LinkedIn recently, you’ve probably seen the #NextGenMSP challenge floating around. Started by Continuum, this challenge engages MSPs and asks them to post a video sharing their top growth tips for the next generation of MSPs. 

With over 60 videos and counting, the challenge has taken over our LinkedIn feeds. These videos contain excellent pieces of advice from fellow IT providers, MSPs, and vendors. We noticed a couple key trends and themes, so we’ve decided to consolidate these to bring you the best pieces of advice we’ve heard thus far.

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Topics: Business Development and Growth, Revenue Growth and Profitability, Service Delivery and Operational Efficiency

Ensuring Disaster Readiness as Hurricane Florence Approaches

Posted by Lily Teplow on September 13, 2018

Ensuring Disaster Readiness as Hurricane Florence Approaches

On Thursday, Hurricane Florence is set to make landfall along the U.S. east coast. With officials warning that the Category 4 storm might produce catastrophic flooding and rain, we wanted to provide a quick update to Continuum partners who are serving customers in the affected area, and add support we are able to provide.

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Topics: Backup and Disaster Recovery, Disaster Readiness

Understanding the Essential Eight: Application Whitelisting and User Application Hardening

Posted by Elliot Seeto on September 12, 2018

Understanding the Essential Eight: Application Whitelisting and User Application Hardening

If you’ve been keeping up with our Understanding the Essential Eight series, over the past two weeks we’ve covered what the Essential Eight is and how you can get started with patching best practices. This week, we’ll take you through application whitelisting and user application hardening—two important areas that are often overlooked.

 

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Topics: Data Protection, Australia, Cybersecurity and Threat Management

What Is Cryptomining and How to Protect Against It

Posted by Casey Ulaky on September 11, 2018

What Is Cryptomining and How to Protect Against It

Regardless of your background or industry, it’s likely that you’ve heard of Bitcoin and other virtual currencies over the past several years. We’ve all seen the news lately—cryptocurrency mining attacks are on the rise. To better protect against these threats, let’s first take a step back and define some of the terms you may come across.

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Topics: Cybersecurity and Threat Management, Navigate 2018

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