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MSP Radio 89: Email Marketing Best Practices [PODCAST]

Posted April 20, 2016by Joseph Tavano

Most MSPs have tried some form of email marketing, but need help turning it into a true channel to nurture and engage your contacts. So what tools, processes and content do you need in place in order to get the most out of your email marketing efforts?

On this episode of MSPradio, we chat with Tim Busa, Senior Content Strategist at Continuum, about how MSPs can get out of their email marketing efforts and use it as a way to engage prospects and inform clients.

Listen now to find out how you can take your email marketing to the next level!


Download this episode's companion eBook - Email Marketing Best Practices for MSPs.


Questions or comments on this episode? Email us at

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Joseph Tavano is Senior Content Marketing Manager at Continuum, with more than 14 years of experience in content creation, content marketing, event marketing, marketing communications, demand generation and editorial across a range of industries. He is the author of several eBooks, blog posts, thought-leadership articles and other marketing and product collateral that enable Continuum partners and IT service providers in the channel to make their businesses stronger and grow their profits. In 2016, he launched the Continuum Podcast Network, which publishes multiple shows every week and reaches tens of thousands of IT professionals every year. A native of Boston, he holds bachelors in English and History from Suffolk University and resides in Salem, Massachusetts.

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