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Empowering Your MSP Business to Grow and Prosper—One Post at a Time

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Featured Post

The Ultimate Guide to Success in Managed IT Services

What are the fundamentals to building a profitable managed IT services business? Keep reading to discover the four key ingredients for success.

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5-Step Strategy for Selling Cybersecurity to SMBs

Posted by Aaron Branson on August 3, 2018

5-Step Strategy for Selling Cybersecurity to SMBs

How do you successfully sell cybersecurity to small-to- medium sized businesses (SMBs)? First, try saying that five times fast! If you’re a managed IT services provider (MSP) looking to grow revenue through managed security, you’ve come to the right place.

 

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Topics: Sales and Marketing, Managed Security Services, Cyber Security

Ask the Experts: How Do I Sell Managed Security Services?

Posted by Lily Teplow on August 2, 2018

Ask the Experts: How Do I Sell Managed Security Services?

Did you know that almost 70 percent of organizations don’t believe their basic security software can block today’s cyber threats? What’s more, nearly half of the security risk that organizations face stems from having multiple security vendors and products. But what does this mean for you, the MSP?

There’s a ripe opportunity with managed security services. Adding security to your portfolio will not only allow you to better protect your clients, but also step in as their all-inclusive IT and security provider. So, how can you get there?

I’ve asked a couple of experts to share their advice and help answer the question that’s crossing every MSP’s mind: how do I sell managed security services?

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Topics: Sales and Marketing, Managed Security Services

A Quick Guide to Incident Response Planning

Posted by Lily Teplow on August 1, 2018

A Quick Guide to Incident Response Planning

Given today’s security landscape, it’s more important than ever that businesses have a plan in place to respond to major cyber threats. These threats are becoming more and more sophisticated, leaving businesses less and less equipped to handle them. To even stand a chance against a security incident, your clients need an incident response plan—and it’s your job as an MSP to help them solidify this plan.

 

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Topics: Data Protection, Cybersecurity and Threat Management, Incident Response

The Top 5 MSP Blog Posts of July 2018

Posted by Lily Teplow on July 31, 2018

July-2018-Monthly-Roundup

How do you balance customer and employee satisfaction? What common MSP mistakes should you avoid? How can you get prospects to hear your sales pitch? We answer these questions and more in our roundup of the MSPblog's most popular posts of July 2018.

See below for the top five blog articles our readers couldn’t get enough of this month!

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Topics: Sales and Marketing, Customer Service, Office 365

4 Ways to Enhance Your Next Sales Presentation: The Weekly Byte [VIDEO]

Posted by Brandon Garcin on July 30, 2018

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Your sales presentation is one of the most important assets in your toolbelt—and it’s often one of the most difficult to create. In this episode of The Weekly Byte, we look at four ways to enhance your next sales presentation and improve your chances of winning new business!

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Topics: Sales and Marketing, The Weekly Byte

What Is the Importance of User Experience?

Posted by Sarah Crosby on July 27, 2018

What Is the Importance of User Experience?

When I got up this morning, my coffee was already brewed and waiting for me. As I was driving to work, the green signal arrow let me take a left before the oncoming traffic moved forward. When I visited the ATM at lunch, all I had to do was insert my card, have it returned to me, type in my PIN, and then my money came out. At some point, someone made the decision to give me (the user) my card first, then my money. When did that change happen? Who decided to make that change?

When did Netflix start to cue up the next episode of my favorite binge show while the current episode is ending? Most likely, a user experience (UX) designer did the research and made that change. Whether we realize it or not, user experience is all around us, and the impact it has on our daily lives depends on whether it’s good or bad user experience.

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Topics: Service Delivery and Operational Efficiency, User Experience

Redefining Cyber Security: Win SMB Clients with The Right Message

Posted by Meaghan Moraes on July 26, 2018

Redefining Cyber Security: Win SMB Clients with The Right Message

Your clients are the main target of today’s ever-evolving cyber attacks, so why isn’t selling managed security services easier? To effectively market and sell your cyber security offering, you have to change the SMB mindset with the right positioning strategies.

In our recent webinar, Redefining Cyber Security: Win SMB Clients with The Right Message, we walked through cyber security go-to-market tips for MSPs as well as security conversation talking points to ensure SMB clients are on board. Here is a recap of the key takeaways you can leverage in your business.

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Topics: Webinar Highlights, Cybersecurity and Threat Management, Managed Security Services

Top Takeaways from Microsoft Inspire 2018

Posted by Robert Kocis on July 25, 2018

Top Takeaways from Microsoft Inspire 2018

Last week, some of the Continuum team and I went down to Las Vegas to attend Microsoft Inspire 2018. It was a great couple of days full of networking and learning opportunities. In this post, I’d like to share my top takeaways and the key themes I noticed while at Microsoft Inspire this year.

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Topics: Cloud Computing, Events

Preparing Your MSP for Security: Tips from an Expert

Posted by Brandon Garcin on July 24, 2018

Preparing Your MSP for Security: Tips from an Expert

On a recent episode of MSP Radio, Joe and I sat down with Brian Downey, Senior Director of Product Management at Continuum, and mastermind about all things cyber security. Following the news of our acquisition of CARVIR and adding a suite of products to Continuum Security, Brian joined us to talk more about the security space and how MSPs can take advantage of the emerging cyber security category.

Keep reading for our key takeaways and tidbits of advice from Brian, and listen to the full episode below!

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Topics: Cybersecurity and Threat Management, Podcast, Managed Security Services, Continuum Security

5 Ways to Get The Right ROI From Industry Events: The Weekly Byte [VIDEO]

Posted by Brandon Garcin on July 23, 2018

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With so many conferences and industry events taking place these days, it can be difficult to know what to attend or where to spend your time—and it’s even harder to guarantee that you’ll get the right return on investment (ROI). In this episode of The Weekly Byte, we look at five ways to ensure you’re making the most of industry events!

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Topics: The Weekly Byte, Events

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