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What to Look For in Your First Full-Time Marketing Hire: The Weekly Byte [VIDEO]

Posted January 23, 2017by Brandon Garcin


The Weekly Byte Episode 39

The right resources, messaging and marketing strategy can transform just about any MSP website into a lead-generating engine—but who’s going to actually create the content? If you’re preparing to hire your first full-time marketer, what are the key characteristics and background you should look for?

This episode of The Weekly Byte provides a high-level overview of the types of candidates you should seek out when beginning to build out your own marketing team. Tune in now to learn more!

The Weekly Byte is a video series that provides quick, digestible tips and best practices designed to help your business be successful. Get in touch with us via the comments section below if you have any questions about today’s episode or have ideas for topics you’d like to see covered in the future.

Learn more about how to successfully scale your business and overcome common growth barriers in our eBook Scaling for Success!


Brandon Garcin is Continuum's Director of Content Marketing, and is responsible for the creation and execution of a variety of resources designed to win new business and support existing customer accounts. He has authored more than a dozen eBooks which have generated thousands of downloads, and has consulted with hundreds of Continuum partners to help improve their marketing and lead generation efforts through website optimization and content development. Brandon is also the host of The Weekly Byte, a video and audio series produced by Continuum that provides quick, digestible tips and best practices that MSPs can use to help their business succeed.

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