The General Data Protection Regulation (EU) 2016/679 (also known as the GDPR) is a new data protection law adopted by the European Union (EU) set to replace the existing Data Protection Directive 95/46/EC and designed to strengthen data protection for all individuals within the EU and harmonize data protection and privacy laws for companies doing business in Europe. The GDPR was adopted on April 27, 2016 and goes into full force in May this year. GDPR:
Both data controllers and data processors are liable for violations, which can result in steep fines of up to €20 million or 4% of global annual revenues, whichever is higher.
The full text of the GDPR can be found here. For more information, please visit the EU Commission’s GDPR website at this link.
The GDPR’s implementation date is approaching quickly, and significant effort is required from both data controllers and data processors in order to ensure compliance.
What Continuum is doing to prepare for GDPR
Continuum is currently preparing to align business practices, processes and policies with the GDPR’s data protection obligations to help us and our customers meet compliance before the GDPR’s implementation date.
Continuum is certified to the EU-US Privacy Shield, which ensures that we can transfer personal data outside the EU in compliance with the GDPR’s data transfer requirements. You can see our certification on the U.S. Department of Commerce’s Privacy Shield website at this link. We are investing considerable time and resources to ensure compliance across all of our products and services when GDPR takes effect. These investments include a comprehensive review of all our business relationships, products, services, and data handling practices.
This effort is being led by a team of senior executives from around the globe and by specialists who possess intimate knowledge of both GDPR requirements as well as our products, services and data handling practices. GDPR compliance and related initiatives managed by this cross-functional team—led by Chief Privacy Officer and Chief Information Security Officer Hunter Smith—include but are not limited to the following:
Additional information about Continuum’s data collection policies and GDPR compliance efforts is available below.
Data Collection and Usage Overview
Continuum processes personal data collected through Continuum services and our website to provide the greatest possible service to users and customers, deliver positive web experiences and operate our business. Personal data is generally collected in the following forms: personal contact information, device-related information, web-based cookies or similar technologies, and commercially available information.
In particular, Continuum collects both personal contact and company information via our website continuum.net, including first and last name, address, and email address. In addition, if users choose to communicate with us via a web form, email or by telephone, we may retain the content of those communications together with email addresses or phone numbers and our responses. We use the information we collect, including personal data, to respond to any requests or queries directed at us, to provide customers with products or services, including technical support, to manage our relationship with our customers, for direct marketing purposes, internal and service-related efforts, and anonymous analysis and aggregation activities.
Information is also collected on our website via cookies, which can be used to further enhance web experiences and respond to requests for information. Additional information about cookie usage is available here.
We do not rent, sell, or share Personal Data collected through our services or Continuum websites with other people or nonaffiliated companies for their direct marketing purposes.
To ensure GDPR compliance by its implementation date, Continuum is taking steps to optimize our web properties in the following areas:
Continuum handles personal data of both Continuum’ partners, which may include a name, company name (to the extent it identifies an individual), address, and email address, and potentially our partner’s end-customers. We use the information we collect, including personal data, to respond to any request or query directed to us, to provide users with our products and Services and to manage our relationship with partners.
Continuum handles personal data of employees, which may include a name, address, and email address, date of birth and tax or government ID. We use the information we collect, including personal data, for tax, payroll, insurance, and other purposes related to managing benefits and communicating with employees. In addition, Continuum’s HR teams share personal data with third-party benefit providers for the purpose of extending corporate benefits to our employees and their families.